This is my fifth and final article in a series that analyzes marketing and sales tricks I believe Red Hat JBoss Middleware competitors use. (see previous articles 1, 2, 3, 4) In this article I want to discuss the practice of comparing JBoss community projects with competitors products. Wait a …

This is my fourth article that analyzes marketing and sales tricks I believe competitors of Red Hat JBoss Middleware use.(see previous articles 1, 2, 3) In this article I want to present how competitors sometimes position products with lesser capabilities than the Red Hat JBoss Middleware product they are competing against. Competitors …

This is my third article that analyzes marketing and sales tricks I believe competitors of Red Hat JBoss Middleware use. (see previous articles 1, 2) Today, Tuesday November 4th 2014 is an election day in the USA, and citizens have been overwhelmed with political media ads and sound bites for weeks. Some …

This is my second article that analyzes tricks I believe competitors play. In my first article titled “Analyzing tricks competitors play – making the claim that list price comparisons are misleading”1, I presented why comparing product list prices matters. In this article I want to tackle the issue of how …

Red Hat JBoss Middleware offers customers economically attractive subscription fees compared to many competitors who price middleware based on upfront license fees and ongoing support costs. Multiple public Red Hat papers have presented price comparisons that present conclusions such as: Red Hat JBoss Enterprise Application platform is 6.17% the cost …